Jessica Bertling loses her ball playing Wizard of Oz pinball machine in Iowa City, IA.

User experience/User Interface Design talk with Jessica Bertling: Fun w/ Web Dev & Pinball

Jessica Bertling, is a front end web developer in eastern Iowa. She and I became friends over Twitter revolving around several of the same interests. We are both heavily into website UI (User Interface Design) to give our users a better UX (User eXperience) and it turns out she also enjoys playing pinball as well!

So we decided to spend a Sunday morning talking shop and playing the silver ball. The great thing about people in the tech industry is that we are open about our experiences and lessons learned. She told me about the work she did for J&P Cycles (originally designed using C# / MVC, now using WebBaker CMS) and why she spent so much time making sure that the user interface worked on every browser that was on the market even the bane of every website designer’s existence. . . Internet Explorer (none of us were sad to see Microsoft kill that browser: let’s hope Microsoft Edge is better). I give you a hint, it was all about the money. Granted the highest percentage of users on J&P’s site were young bikers, but like she said, why would you give up a large chunk of money because of either an outdated browser or because Javascript was turned off?

Jessica now works at Newbo.co in Cedar Rapids, Iowa, as the lead UX/UI designer of multiple projects, including one for testing students. I’m expecting to see great things coming from that brand new company soon.

People in attendance at the ALT (Art + Life + Tech) event in Iowa City, IA

Art + Life + Tech (ALT) Community Lightning Talks in Iowa City, IA

TechCorridor.io logoAnyone can sign up for a 5 minute lightning talk at the A.L.T. (Art + Life + Tech) event held in the creative corridor area. Tonight’s ALT community lighting talks had a wide range of topics: From game development by Eric Neuhaus using Construct 2 which is an app produced by Scirra, to a presentation by Thomas Hansen creating web applications with background processing using backgroundworkers, to hacking an Amazon Echo presented by Wesley Beary.

Download Benjamin Oakes slide presentation about TechCorridor.io

Game Development by Eric Neuhaus:

Background notifications by Thomas Hansen:

Hacking an Amazon Echo by Wesley Beary:

Wesley Beary goes over techcorridor.io upcoming events:

Play or download the game made by Eric Neuhaus during ALT talk:

Play flappy game designed at this event

Download zip’d file of Flappy Bird Demo.capx

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