SEM / Digital Marketing Paid Internship
Based in Iowa City & Cedar Rapids, IA
Looking for a motivated student(s) looking to enter the ever-changing digital advertising market. We focus on Search Engine Marketing (SEM) that consists of SEO (Search Engine Optimization) and PPC (Pay-Per-Click) specifically Google. Your real world internship with consist of one-on-one training from leading professinals in the SEM (Search Engine Marketing) industry located in Iowa City and the Cedar Rapids, Iowa area. Local applicents are prefered.
Topics Covered
- Google Ads
- Video ads
- Text ads
- Google Merchant Center and the integration with WooCommerce!
- Ad setup
- Audience targeting
- Keywords & refinements
- Bidding
- etc.
- Bing ads import
- SEO
- HotJar and how people interact with the site.
- Google Analytics
- What all it can do (and why Google Search Console is often better)
- Importance of conversion tracking
- Google Search Console
- Web Best Practices
Who We Are Looking For?
We are looking for a motivated student(s) looking to get both credit hours but also real-world experience in the ever-changing industry of Search Engine Marketing. If you see this, odds are you are motivated enough to want to learn this industry better and have it on your resume.